Sales Training: The 5 W's

April 7, 2022 at 10 a.m. CT - A Nebraska MEP Webinar Sales Training: The 5 W's

Replay the webinar
Photo by LinkedIn Sales Solutions on Unsplash


Pat Mueller of Sandler Sales Training along with Joe Roy of the Nebraska MEP will have a discussion about these topics as well as business development for manufacturing.

Topics covered will include:

  • Why is behavior a critical role in sales development?
  • How people make buying decisions, including the role of emotion in sales.
  • Features & Benefits, where do these fit into the business development process?
  • What does good sales training look like, and why it is critical in organizations.
  • Who benefits from sales development training?

Who should attend?

  • Company Owners/leadership team
  • Sales managers

Date & Time:

April 7, 2022, 10:00 a.m. CT

The Presenters 

Pat Mueller

Pat Mueller

Sales Associate, Sandler Training

Pat Mueller is an Associate at Sandler with 30+ years of sales experience. He provides sales management, business development, and sales training/reinforcement. 

Joe Roy

Joe Roy

Business Development Specialist, Nebraska Manufacturing Extension Partnership

Joe is an experienced sales professional and leads business development for the Nebraska MEP.  He worked for many years in financial services, helping companies and individuals plan for their future.

Delivery Method:

Live via Zoom.

Zoom technical requirements

For more information, please contact: